Bruno Schiavi | Taking Hemp & CBD to China

In this episode of The Negotiation we talk with Bruno Schiavi, and Australian fashion designer who has worked with the likes of the Kardashian’s on their Kardashian Kollection and is now launching a new hemp and CBD company called Uncle Bud’s and has the likes of Magic Johnson and Jane Fonda on the team as well. The really interesting part is that he’s bringing some of his product lines to China, and without a trace of THC in any of Uncle Bud’s products, he’s having a rather easy time doing it. We ask Bruno why he decided to expand his business into China, and how he plans to make a good first impression on Chinese consumers. We talk to Bruno about why he chose to partner with Tmall as his platform of choice, and how he plans to go about marketing CBD in a country that is deeply rooted in traditional Chinese medicines and herbs. We also ask how Bruno has been able to build his team in China, while based overseas, and finding talent interested to work in a new field like Hemp & CBD. Enjoy.